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2019年08月07日 14:38:00
小编给大家带来2019年商务英语中级情景口语:发展市场,希望对大家有所帮助。
小编给大家带来2019年商务英语中级情景口语:发展市场,希望对大家有所帮助。
D1
A:What are our areas for growth?What sectors do you see the most potential in?If we are going to pull our sales numbers up and develop the brand,we got to work across the board.
B:It's not just spreading out to new markets that we have to address. I think we'd better first pay attention to developing our brand in the markets we already have.We've reached the awareness level,but we haven't established customer loyalty.people know who we are, but they still don't trust in our brand.
A:I don't see why we can't work on opening new markets and developing the markets we've already penetrated at the same time.... Both aspects of developing our customer base and developing our brand are important.
Dialogue 2
A:Which of the steps are you focusing on in brand growth? Awareness, under-standing, acceptance, or loyalty?
B:We're working on different steps in different areas.For example,our corbert line is thriving in American markets,we've already reached the loyalty stage.In Asia,however,it's a different story.Most people haven't even heard of Corbert,so we're working on awareness through a lot of product launches and related activities.
A:What are you doing to increase understanding in the European sector?
B:Understanding comes from product differentiation.We get that through product demonstrations, literature, experttes timonials, and the like.
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这几年一直热度不减的专业,商业英语可谓稳占一席之位,随着近几年对外开放进程的加快,建设海峡西岸经济区发展,市场对于懂英语懂外贸的复合型人才需求量越来越大,那么商务英语就业前景如何?能从事什么职业呢?我们一起来探讨一下吧!